FILIPE TOLEDO

Branding / Social Media // 2024

METEORA
COLLECTIVE
  presents
Delivering branding services for the two-time WSL surfing champion, Filipe Toledo, has been an extraordinary experience. In collaboration with his brand, FT77, we embarked on the rebranding journey for FT77 Studios and his latest venture, FT 77 News, gearing them up for their grand unveiling.
Collaborating with Filipe and his team was an honour, and we are immensely grateful for the opportunity to be part of this journey.
FT77 STUDIOS / FT77 NEWS
Our mission was to showcase the "F" artwork, a creation by a talented local artist from Ubatuba, São Paulo - Filipe's hometown.
Thus, maintaining a profound connection with his roots while infusing a contemporary essence was paramount.
concept
Dominique Ganime
Klara Tapadas

creative direction
Dominique Ganime

design
Dominique Ganime
Klara Tapadas

art direction
Klara Tapadas

project management
Fernanda Moreira

photography
Filipe Toledo